Can The Much Cheaper 2025 Toyota bZ4X Lure Americans Into Buying An EV?

Pricing for the Toyota bZ4X for the 2025 model year has been announced and, just as expected, the Japanese automaker has given it a significant cutback to position it lower than the Lexus RZ’s price for the new year and presumably to drum up sales for the sole Toyota BEV. Even better, Toyota Motor North America adds a new Nightshade trim for the first time, making the bZ4X the first and only BEV with this dark-themed variant.

The Toyota bZ4X now starts at $37,070 for the front-wheel-drive XLE – a huge $6,000 difference from last year’s pricing. The AWD models get the same price cut. Meanwhile, the Limited trim now starts at $41,800, which is a $5,980 price cut versus MY2024. The new Nightshade trim sits in between the XLE and Limited trims, priced at $40,420, and is only available as an AWD model.

New Nightshade Trim For 2025MY

After leaving the Corolla lineup, the Nightshade trim in the bZ4X differentiates itself from the rest of the BEV lineup with unique design elements such as black 20-inch multi-spoke alloy wheels and other black exterior accents such as the badges, door handles, and a split rear spoiler. It also has interior enhancements like red stitching on the Softex fabric-trimmed seats and leather-trimmed tiller. The Nightshade is also exclusively available with a two-tone Wind Chill Pearl or Heavy Metal and black roof color combos.

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Other updates for the 2025 model year include additional driver assistance technologies on the Limited grade, including Traffic Jam Assist, Lane Change Assist, and Front Cross-Traffic Alert. All models come with a standard 12.3-inch touchscreen running the Toyota Audio Multimedia system, while weather packages can be added for both XLE and Limited trims. The latter can be optioned with a 9-speaker JBL Premium Audio system including subwoofer and amplifier, split roof rear spoiler, and two-tone paint at an additional cost.

Arriving Soon At Toyota Dealership Nationwide

The 2025 bZ4X retains its powertrain, producing 201 horsepower for FWD and 214 hp for AWD models, with acceleration from 0-60 mph in approximately 7.1 seconds and 6.5 seconds, respectively. The electric crossover’s EPA-estimated range of up to 252 miles on FWD models and 228 miles on AWD models are retained for the new year.

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Just like last year, all models will come with a dual voltage charging cable for Level 1 and Level 2 charging, while new owners will receive one year of complimentary charging at EVgo stations nationwide.

Toyota will be rolling out the 2025 bZ4X early next year, though an exact timeline hasn’t been set.